Brand Concept (SCIFEN)

Scifen is a concept based clothing company. Our concept is based on the derivation of our name, which comes from the combination of two words; SCIENCE and INFINITE. Science is defined as, "The state or fact of knowing; knowledge," and infinite is defined as "Endless."We feel that the sciences of life are infinite. There is so much in the world that we can't even begin to understand. Yet, there is a science to everything in our life. The more we learn about these sciences and the world around us, then the more we advance as people.Our survival depends on the strength of our minds. It's time to arm our minds, so do your homework. Scifen is the subject, life is the test.

THE SCIFEN ELEPHANT

Elephants are the largest living land animals in the world, and, like humans, have a highly organized social structure based on family and can live for more than 80 years.In 1979, the total elephant population was more than 1.3 million and today there are less than 500,000. This dramatic decrease in population is due to hunting for ivory and the destruction of land.The Scifen elephant is a metaphor for human society and directly reflects the consequences of todays social structure.